Malaysia: Emerging Trends in Social MediaThis is a featured page


SocialMediaTrends

In this section:

-Trend Overview

Other pages in this section:

  1. Malaysia: Cultural Issues
  2. Malaysia: Government Issues
  3. Malaysia: Internet Filtering
  4. Malaysia: Business Issues
  5. Malaysia: Emerging Trends in Social Media
  6. Malaysia: Commercial and Social Mobile Applications


Trends Overview

Some trends have been identified which have emerged in the social media scene in Malaysia. Based on the primary and secondary research of the Social Media space in Malaysia, it is noticed that there is an increase in the population of Malaysians taking their voices online.


According to Comscore Social networking Index, Malaysia social networking activity has exhibited high level of engagement. Malaysia issecond in the Asia Pacific region in terms of penetration, with more than 66% of its online population visiting a social networking site in December 2008. Social networking visitors in Malaysia also ranked fourth on visits per visitor to social networking sites with an average of 14 during the month.


According to Nielsen, in Malaysia more than 12 Million online users belong to some community. In terms of social networking, Friendster claims to have about 3.1 Million users, Facebook more than 1 Million but growing astonishing at 296% per month and Myspace in the range of 800.000 subscribers. Twitter situation is unclear in terms of users, but doing so quick filtering you can guess that the number should be higher than 20.000 users.
Besides, Social networking sites are the most visited online site in Malaysia. According to Comscore during June 2009, Friendster received 3 Million unique visitors, Facebook 2 Million unique visitors and blogging site Wordpress more than 1.5 Million visitors. 10 out of 15 most visited online sites in Malaysia are related to social networking or user generated content. Youtube is no different, during 2008, it was the most searched keyword by more than 51% of all Malaysians online users.
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Latest page update: made by lucia_santosa , Nov 15 2009, 9:15 AM EST (about this update About This Update lucia_santosa Edited by lucia_santosa

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