Qatar: Social MediaThis is a featured page


Key Takeaways

  • Qataris are very engaged in video viewing and sharing
  • YouTube is Qatar's top social media site
  • Over 200,000 Qataris are active Facebook users
  • Google.com.qa is the most popular search engine in Qatar
  • Qatar Living, a one stop information portal for expats is very well established in Qatar
    • Qatar Blogs Project was set up, gathering bloggers living in or writing about Qatar
  • ictQatar blocks Internet sites containing evil materials such as pornography, political criticism of Gulf leaders and anti-islamic content
  • Blocked sites are said to be accessible for businesses, but not for households
  • Qatar has allegedly become a more liberal country during the reign of Emir Hamad bin Khalifa al-Thani


  • TOP 10 SOCIAL MEDIA SITES
Qatar: Social Media - DIGITAL MEDIA ACROSS ASIA
1. YouTube.com
2. Facebook
3. Blogger.com
4. Wikipedia
5. Flickr
6. Orkut
7. Friendster
8. Mega Video
9. Metacafe.com
10. Dailymotion

Ranking by Alexa

Just by looking at the ranking, we can see that Qataris are very engaged in video viewing and sharing. Out of the top 10, 4 are video sharing sites, with YouTube being the most popular platform. It would be a good idea for businesses to create or just simply share relevant videos via their own video channel in these sites. Targeted advertising in social networking sites is also gaining popularity in online marketing.

Facebook has been known for its targeted advertising through the filtering of user profiles. With it being the second most visited site in Qatar, it is a good place to reach to specific groups of people.

Number of active Facebook users in Qatar:
Qatar: Social Media - DIGITAL MEDIA ACROSS ASIA

  • TOP 5 SEARCH ENGINES
2. Yahoo.com
3. Google.com
4. Windows live
5. Ask.com

Ranking by Alexa

  • GOOGLE
90.7% of users are from Qatar
Qatar: Social Media - DIGITAL MEDIA ACROSS ASIA

Qatar: Social Media - DIGITAL MEDIA ACROSS ASIA
Green: Relative to the general Internet population, how much the segment is over-represented.
Red: Relative to the general Internet population, how much the segment is under-represented.

Interestingly, Google.com.qa experience more users in the age group, 18 to 24 years old compared to the general Internet community. Females and college users are also over represented on this site. When engaging in SEM activities, businesses can consider this set of demographics before deciding if it's suitable to advertise on Google.com.qa. Company websites should also thrive to improve their organic search ranking in the top 5 search engines in Qatar.

  • TOP 5 BLOGS IN QATAR

Guide to Qatar Blogs
1. Qatar Living| Everything you need to know about living in Qatar
2. Qatar Visitor - Travel Guide to Doha and Qatar

Individual Blogs

3. Mr Q. A Qatari's View
4. Marjorie in Qatar
5. Radius QATAR

Ranking by Technorati

  • QATAR LIVING

60% of users come from Qatar

Qatar: Social Media - DIGITAL MEDIA ACROSS ASIA

Founded in 2005, Qatar Living is the first social network in Qatar. People world-wide come here first to decide if Qatar is the right place for them. QatarLiving.com is indispensable in the lives of Qatari’s and those looking to move to Qatar. It is the ultimate Qatari one-stop information portal and makes the lives of everyone in Qatar a lot easier.

Qatar Living also started a Qatar Blogs Project to gather bloggers living and/or writing about Qatar in one place. However, some of the blogs linked there have been inactive for a long time.

  • INTERNET FILTERING IN QATAR
According to a 2009 report by the OpenNetInitiative, Qatar recognized Internet’s usefulness at an early stage, giving the country the second-highest penetration rate (34 %) of the Arab region. Qatar is nevertheless one of those countries, the government of which wants to protect their citizens from all kinds of evil material that’s out there stalking them in the dark alleys of the Internet. However, as is the case with other similar totalitarian regimes, the government reserves the right to determine the nature of such material.
Morad Rayyan, Head of Media@ Al-Jazeera Network (Sept, 2009)

PICNIC 2009 Forum - Morad Rayyan, Head of Media @ Al-Jazeera Network

Filtered material and objectives

Evil material, as perceived by the main regulatory authority ictQATAR (Qatar Supreme Council of Communications and Information Technology) primarily includes pornography, political criticism of Gulf leaders and anti-islamic sites. Also sexual health issues, such as information about contraception and HIV, as well as dating and escort services are obviously considered to have harmful effects on the public wellbeing. The objectives of Qatari internet filtering are to “maintain ethical standards” and to “protect the culture of the society.

Filtering methods

The state-owned internet service providers (ISPs) are also said to restrict and spy people’s online communication activities, such as e-mail and chatrooms, with the help of a proxy server. According to a report by Reporters Without Borders, Qatar Telecom (Qtel) has the means to spy messages sent through the other internet service providers. Social content and Internet tools (for circumvention of filtering) are pervasively filtered.

Well - at least they are honest about what they do, since filtering is considered to be straightforward and transparent: instead of the usual error message, a user wishing to indulge him/herself in forbidden material, is shown a block page.

The filtering scheme does have its peculiarities, though: blocked sites are said to be accessible for businesses, but not for households. Also internet cafés are able to bypass the filtering system. In other words, the citizens are actually allowed to access web pornography and anti-islam websites, as long as they don’t do it in the comfort of their own homes…

Laws and future directions

As the story with internet filtering usually goes, also Qatar has had its share of accusations of blocking non-obscene or non-offensive websites. However, ictQATAR says it doesn’t directly define which websites the service provider Qtel should block, but says that Qtel works directly according to the laws, using it’s own judgement.

The new Telecommunications law from 2006 defines abuse of any telecommunications network to be punishable and to carry a maximum penalty of 1 year’s imprisonment.

However, Qatar has allegedly become a more liberal country during the reign of Emir Hamad bin Khalifa al-Thani. This development may well continue in the future, possibly making Qatar’s filtering less stringent. For example, VoIP (Skype) calls were previously forbidden, but were proliferated as of July 2008.


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sarah_chong
sarah_chong
Latest page update: made by sarah_chong , Nov 16 2009, 8:23 AM EST (about this update About This Update sarah_chong Edited by sarah_chong


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