In this page: Revenue Generating Strategies Facebook Clones (Nov’ 08)

Social networking sites are mushrooming in Vietnam with many providers speculating this media to be able to earn millions of USD annually in the future.

The following depict the popular social networking sites in Vietnam:

	Yahoo! 360° is the most popular social network in Vietnam. 360° provides social networking, blogging, photo sharing services, feeds on ‘friends updates’ and testimonials. In addition, with the introduction of Mash, users can now edit their profile, link to each other. Yahoo officially announced that it would open a subsidiary company in Vietnam to better serve its sales & marketing strategies in this market. The move will take place on Feb 20. Vietnamese – languages websites will still be operated by Yahoo! Southeast Asia headquartering in Singapore. Yahoo! dominates Vietnamese Internet users with about 16M – 18M users (out of 20M) for all Yahoo! services. Its locally relevant and essential services accessed by 90% of internet audience in the country. Yahoo! Messenger is the most popular chat engine in Vietnam with approximately13M – 15M users. Yahoo! Mail reaches out to most of the total internet users in Vietnam and is the most used personal email engine. Yahoo! 360 in Vietnam has approximately 2M accounts out of 5M accounts of this services worldwide. (this one is not reliable) Yahoo! Music for Vietnam was shut down last month (Jan ‘09) due to issues over music copyright, local partner selection and digital content.
	Have recruited 100000 subscribers since inception early 2007. Members can interact through “minihompy” service, which encompasses a photo gallery, message board, guestbook and personal bulletin board. Uniquely, Cyworld has a “miniroom” which is virtual room where the blogger's cyberspace avatar, or "mini me", lives. Members can exchange real world currency for Cyworld money called “Dotory” to buy wallpapers, clothes music, etc, of which most are time-limited. Cyworld came to Vietnam with Open Beta version on April 17, with young interface and Vietnamese language.
	This is a networking site for Vietnamese professionals. This site has traffic rank of approximately 118 076 with more than 13000 subscribers. Cyvee is a place for Interaction, networking, sharing and exchanging of knowledge. It also helps to build and strengthen relationships where professionals can leverage on to advance their career and business.
	Inspired by Twitter, Tictac launched its Vietnamese version that allow users to update right from Yahoo Messenger, Skype, MSN or GTalk and readers can comment on your quick, on-the-point message.

PhunuNet is the first social networking utility for women in Vietnam created by Vinalive.com. It offers useful content according to women's interests such as Love & Sex, Fashion, Beauty, Lifestyle, Career & Work, Entertainment & Celebrities, Pregnancy, Baby Care, Wedding, Health, Horoscope etc.

Revenue Generating Strategies

Till date, most of these networking sites in Vietnam rely on two major money-making solutions namely selling online advertising spaces and accompanied services.

For instance, Phununet.com, a social network for Vietnamese women has recently signed tens of advertising contracts to be screen in the website. Cyworld, meanwhile, earns real money from selling online assets. Users can buy virtual assets on Cyworld by sending SMS to buy chestnuts, which is used as money to buy furniture, pets, landscapes and even friends to decorate their online houses. Henantrua.com generates revenue by requesting users to send SMS to activate their membership. Offline events are also organized with members having to pay VND100 000 to attend such events. Other revenue generating tools includes selling online assets like motorbikes, etc.

Facebook Clones (Nov '08)

Facebook clones are all the rage in Vietnam.

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